Product research survey template

When you’re just starting out, paying customers for feedback isn’t always an option. This means you’ll get to use your charm, creativity, and some trusty tools to rake in those responses.

Here are 3 ways you can encourage customer feedback

• Make your survey accessible: Embed it in your website, ping it over to them in an email, or share it on social media. Don’t be shy—cast your net wide.
• Ask nicely: Call them by their name, keep it conversational and say how long the survey will take to complete.
• Pick your tools wisely: With Typeform, you can ask one question at a time, recall information (like their first name) and use logic jumps to ask the right follow-up questions. All this turns a simple survey into a friendly conversation, getting you higher completion rates and happier customers.

This will vary from product to product. But in general, it’s great to gauge a customer’s first impression, ease of use, and likelihood to switch to your product from their current solution.

If you’re searching for inspiration, take a look at the template we’ve created. You can add your own questions straight in there, and customize to your heart’s content.